The Social Entrepreneurship Programme (SEP) under the Chaudhry Muhammad Akram Center for Entrepreneurship Development (CMACED), Superior University, Lahore, successfully conducted an advanced master training session as part of its Coach Capacity Building Programme of Spring 2026.
The session, titled “AI-Driven Storytelling for Social Impact,” was led by Mr. Adnan Rafique, CEO of AsDigitals and Lecturer in the Faculty of Computing & IT.
The training focused on leveraging artificial intelligence and digital tools to create compelling narratives that amplify social causes and enhance the visibility of impact-driven projects. Participants, comprised of academic coaches and mentors, gained practical insights into utilising technology for effective advocacy, community engagement, and persuasive communication. The session equipped educators with methodologies to guide students in presenting their social entrepreneurship initiatives with greater clarity, creativity, and strategic purpose.
This forward-looking training underscores SEP’s commitment to integrating cutting-edge technology with social innovation education. By empowering coaches with these digital storytelling skills, Superior University strengthens its capacity to nurture a new generation of socially conscious leaders who can effectively communicate their vision and drive measurable change. The initiative aligns with the university’s mission to foster entrepreneurial thinking that addresses community challenges through innovative, sustainable, and technologically adept solutions.
