The Chaudhry Muhammad Akram Center for Entrepreneurship Development at Superior University has successfully conducted Day 3 of Global Entrepreneurship Week 2025 with a specialized session on “Customer-Centric Market Analysis: Finding, Reaching & Winning Your Audience.” The event provided aspiring entrepreneurs with practical frameworks for developing market-focused business strategies.
Senior Manager Ms. Tayyaba Farhat of ETTP and ID-92 led the session, sharing valuable insights on identifying target audiences, building customer relationships, and creating effective engagement strategies. Participants gained practical knowledge in mapping customer behaviors and developing approaches to attract and retain loyal customers.
The interactive workshop emphasized how deep customer understanding serves as the foundation for successful startups. Attendees explored methodologies for designing purpose-driven offerings that stand out in competitive markets while learning to make data-informed decisions about their business strategies.
This session represents Superior University’s ongoing commitment to fostering entrepreneurship through practical, industry-relevant education. By participating in Global Entrepreneurship Week, the university continues to provide platforms that inspire innovation, collaboration, and leadership among future business creators.
The event reinforced CMACED’s mission to equip students with the skills needed to transform ideas into viable ventures, contributing to Pakistan’s growing entrepreneurial ecosystem while aligning with international efforts to promote entrepreneurship education worldwide.
